To Dine For Podcast: Champion Fencer Lee Kiefer
On this week’s episode of To Dine For, host Kate Sullivan is joined by Lee Kiefer. Kiefer is one of the most skillful and accomplished women fencers in...
Adweek Podcast: How Marketers Can Win Over Generation Alpha
How does one market to a generation with some members not having been born yet? On this week's episode of Yeah, That's Probably an Ad, creative and inclusion...
Tricia Melton, CMO of Kids, Young Adults and Classics, Warner Brothers Discovery – Leveraging Legendary IP for Memorable Campaigns
Tricia Melton affectionately refers to her CMO role as being “a kid in a candy shop” and, considering the brands under her umbrella, the description feels genuine. Melton...
Tripadvisor’s Viator Adds Fig as Creative AOR
Viator, the experiences marketplace that is a part of Tripadvisor, is scaling its marketing this fall with the help of two new agencies of record: Fig for creative...
Latto and Burger King Debut Reimagined Crown During MTV VMAs
Award shows provide an ideal, highly publicized stage for immovable fashion statements. Burger King and “Big Energy” performer Latto are all too aware of this. So when the...
Why France’s Fossil Fuel Ad Ban Matters
Last week, France made history as the first European country to ban fossil fuel ads. Part of President Emmanuel Macron’s pledge to reduce the country’s greenhouse gas...
