The campaign will begin in the U.S., Canada, the U.K. and Germany before rolling out to additional markets over the next six months.

CREDITS

Agency: Wieden+Kennedy New York

Chief creative officer: Scott Dungate
Creative directors: Christine Santora & Will Binder    
Associate creative directors: Jessica Ghersi & Marc Duran
Copywriter: Mikayla Dumas                                                
Art director: Nikki Vandervelde                                                
Head of integrated production: Nick Setounski
Executive producer: Craig Keppler                            
Producer: Ariana Ekonomou
Group account director: Brian D’Entremont                                   
Account director: Carina Polini
Account supervisor: Miriam Charry
Assistant account executive: Emily Rivera                 
Project manager: Danielle Hillman
Brand strategy: Alex Nguyen, Joe Bae, Zack Plutzer
Comms strategy: Angel Navedo
Social strategy: James Williams, Syd Hutnik, Ni’A Landon     
Director of business affairs: Anna Beth Nagel          
Business affairs: Andrea Fagan
Traffic: Sonia Bisono, Jackie Crane

Production company: Love Song                     

Director: Camille Summers-Valli                                                    
Managing partner/EP: Kelly Bayett
Partner/executive producer: Daniel Wolfe
Executive producer:  Josh Litwhiler
Executive producer:  Deannie O’Neil
Head of production: Paige Kauffman                         
Line producer: Stine Moisen                                                     
Director of photography: Jasper Wolf
Set designer: Pablo Tregebov Poza 
Stylist: Bratsk