Marketing

Lipton Debuts First Boozy Tea in Busy Canned Cocktail Market

By: Edith Wharton

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Lipton Debuts First Boozy Tea in Busy Canned Cocktail Market

The campaign is currently running in 20-plus markets via connected TV, social, digital and out-of-home ads, with experiential marketing set to begin in the coming months at music festivals and food fairs. 

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Edith Wharton
Edith Wharton

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