In the driver’s seat
In terms of the company’s future, NBCUniversal is in no hurry to find a more permanent replacement for Shell.
“The way me stepping in to oversee NBC is quite sustainable,” said Cavanagh, adding that as president of Comcast, he was already “quite close” to the people who run the NBCU and cable businesses.
“While I’ll have to work a little harder, and frankly, I’m energized to do so … and since I’m going to be here for a long time, I actually think that’s good for me and good for the company over the long term,” Cavanagh said, noting there is “no timetable” and “no pressure” to do anything other than “make sure the businesses hum.”
NBCU recently told Adweek that Shell’s departure wouldn’t have a major effect on the company’s upcoming upfront week presentation, with Linda Yaccarino, chairman of global advertising and partnerships, and Mark Marshall, president of NBCU advertising sales and client partnerships, always set to lead the event.
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