Created with agency Creative Riff and running from July 20-23 on the lawn at The Hilton Bayfront Park, FX’s activation brings to life the world of Shōgun’s Edo period in Japan to see live samurai battles, visit American Horror Story’s wellness clinic, experience a dark mystery in honor of Murder at the End of the World, and enjoy a custom popsicles and sunscreen courtesy of What We Do in the Shadows. In addition to the daytime activation, FX promises different surprises at night.

Adult Swim Festival on the Green

Adult Swim’s activation should be music to fans’ ears.

The company is hosting its Adult Swim Festival with headliner Eric Andre, comedian and host of The Eric Andre Show, and producer, rapper and filmmaker Flying Lotus. The event, brought together alongside agency GDX Studios, takes place outside the San Diego Convention Center on Fifth Avenue Landing and Convention Way from July 20- 22.

In addition to Andre, look for performances by Saturday Night Live’s Sarah Sherman, Hemlocke Springs, Ginger Root, DeathbyRomy and producer and DJ Akira Akira.

Quantum Leap Activation (NBC)

NBC’s time-hopping series Quantum Leap lets Comic-Con attendees leap into various NBCU shows, including The Voice, Chucky and even the Law & Order franchise, to correct the timeline and keep the fabric of space-time from tearing itself apart. So no pressure.

Giant Spoon was NBC’s partner for the experience, and attendees looking to save the universe can check it out at 170 Sixth Ave. from July 20-22.